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Wolff Preparing to Sell Stake Pricing Mercedes F1 at £4.6 Billion

Toto Wolff with Mercedes F1 team
Team Principal Wolff has guided the Mercedes team to historic success in Formula 1

Mercedes team principal Toto Wolff is in final negotiations to sell part of his shareholding in the Mercedes F1 outfit.

The deal estimates Mercedes at £4.6bn – an unprecedented figure for an F1 team – following the McLaren team were valued at £3.5 billion in a change of corporate structure in September.

The Austrian executive, who holds a 33% stake of the Mercedes F1 operation, plans to divest a stake approximately five percent.

The 53-year-old will remain as team principal and CEO should the deal proceed.

Shareholder Breakdown

Remaining partners in Mercedes F1 are Mercedes and industrial group Ineos, who both hold a third of the company.

An official representative stated: "We are providing no official statement on the matter. The governance of the team will remain unchanged, and all three partners are dedicated to the ongoing success of the brand in F1."

Valuation Growth

This arrangement signifies a substantial rise in value of the Mercedes team after Ineos Group acquired its share for £208 million in 2022.

The rise demonstrates the expansion in valuations of F1 teams in the past few years as a consequence of the increasing appeal of Formula 1 globally.

This trend was evident with the success of the Formula 1 film starring Hollywood star Brad Pitt, which debuted last summer and has grossed over $630 million (£458m) at the box office.

The film represents the actor's top-grossing movie and the most successful sports movie to date.

Present Standings

Mercedes are second in the constructors' championship, behind McLaren Racing, with three races remaining this season.

Their lead driver George Russell has secured victory in 2 of the 21 grands prix this year and is fourth in the individual standings behind McLaren drivers Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

The team won a record eight straight team titles and seven drivers' titles, six won by Lewis Hamilton and one for Nico Rosberg, between 2014 and 2021.

Written by

Paula Harrington

A passionate writer exploring tech innovations and lifestyle trends, sharing unique insights and practical advice.

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